spring lettering

Spring and other exciting things

Life in the Atelier

Just a generic intro

We are well into Spring and we’ve been able to start feeling the season. Warmer temperatures and much longer days. It seems like we are ready for summer. I can even smell it, don’t you?

I’m so happy I’ve been able to go surfing a couple of times already. The water is still so cold (I’m not a fan of cold) but the softer weather is very welcoming.

 

What’s new?!

So it’s time for new things to see the light!!  Today I’m bringing you a couple of freebies, the announcement of what’s to come in the shop (new products, follow along to see which) and some behind the scenes.

Here one of the packages I’ve received to test the new additions to the shop!

 

 

Now a drumroll, please! Because the first products I have to present you are something really new! So…

 

Summer dresses!!! Sleek, elastic and as wonderfully comfortable as all the other clothes I have in the shop 😄

I’m so excited! They fit so well and the colours are amazing, as always.

Also, I have a long sleeve shirt that we’ll go up in the Stargazing category next month! Wanna know a bit more? I can’t stop myself from telling you! It’s white with a graphic in the front, super soft and feminine.

Where are the photos, you’ll ask!

I know, an image will tell best but I’m still working on preparing the photo shooting. But it will happen soon. I’m so excited! I have many ideas and want to prepare the best presentation for you guys.

 

 

In the meantime though, let me give you something!

My sister just got a new bright amazing phone and you know what you need time and time again for your pocket friend? Beautiful wallpapers. (also a matching case… would you like me to design you some phone cases?)

So here they go, I bring you not two but four phone wallpapers ready to download in the shop (for FREE! 🤩)

Click on your favourite one below to go to the product page.

~ Fun Small Waves

~ Shells and Tans

~ Welcome Spring

~ Goodbye Winter

 

Some behind the scenes

Here some process images (I apologize for the quality… you know I’m not a fan of shooting while working).

When doing the letterings I like to start with a very rough sketch, vectorize the letters in the computer, print and redraw it and add all the illustration and decorations. Then I trace it all and paint it in watercolours. And then I edit it as needed to get to the desired final result.

 

See you soon with new beautiful things to brighten the season! 🌟💙

 

xx

Lena

 

CROSS THE LINE⚜

And never miss a thing

Stay in the loop, connect with me and receive the most important updates! (I’m not much into the newsletter thing so be sure I won’t spam you, I promise!) ✨
[rp_register_widget]

Home decor links to checkout this season

Sweet Home

New year, new projects, new changes. Who else likes to mix the travel bucket list with some interior and home decor ideas? Even if it’s not to apply them to your actual house (maybe you could try them in The Sims). I use Sweet Home 3D to play around and see how I want to distribute my dream home(s) and I can’t stop watching all the amazing rooms going through my Pinterest feed. If you are anything like me, you may like to read the articles below.

 

How will your home look in 2018?

The first one comes with a bit of surfing inspiration. Even when you don’t go surfing as often as you’d like, you can still sprinkle some surfer soul around in your home. From some evident showcase of your love for surf (like prints, boards or accessories) to following a style like this one showcased below at the Sfgirlbay blog.

 

modern surf vibes.

 

Are you aware of what’s going to be the big thing of 2018 in decor?

Well, no one knows for sure but here’s a guide to some likely trends (that you may have noticed already!).

Top Home Decor Trends for 2018

 

Fighting winter with colour

We are used to winter being cold, grey and pale only made a bit joyful by Christmas decorations. In this article, you’ll see it doesn’t have to be this way. Use prints and be bold and you can get a much more welcoming home for the already “sad” and dark days of the year.

Finnish Interior Designers Show How Bold, Colorful Prints Might Be the Best Way to Greet Cold Weather

 

One space, many moods

Every space has lots of possibilities. Wouldn’t you like to explore all of them? Well, there isn’t a virtual reality app that lets you do that (even though there are similar things around) but here you’ll see a photographic report displaying what 10 different people did to their identical apartments (not designer stuff).

These fascinating photos show how 10 different people customize identical apartments in the same building

 

Pantone Ultraviolet

Finally, about the colour of the year. Ultra-violet. How are we supposed to use it in our homes? I understand it’s a great colour to play in fashion but what about in decor? For some answers, read this article.

 

 

CROSS THE LINE⚜

And never miss a thing

If you don’t want to miss any post like this please register below with your email and we’ll be in touch. You’ll be the first to know when we introduce you new exclusive products, unique offers and brilliant new content ✨.
[rp_register_widget]

Books for the girl boss – UPDATE

Life in the Atelier

girl boss books

Do you remember my last post about books? Well, it’s this one .

So maybe it’s time to update you on my reading list.

I’ll start with the books I haven’t finished reading yet.

My so-called freelance life

 It’s a wonderful guide for the wannabe freelancer that has never been in that situation before, is starting now or in need of a bit of help. There’s plenty of good and practical advice. I haven’t been through it all though because I feel like I already know the theory and I don’t need to go over it (again). In my case, I should be working the path instead of informing myself. But if you’re considering going freelance, this book could be the prefect reading for you.

Design is my job

I only started it. It is nice but it’s not a great guide like the one above. It gives you the author’s advice on everything he considers necessary. And even though I appreciate the tone of it, very close to the reader, it won’t help me feel good about my job…so I said Next!

The Power

I’m 30 pages away from the end. It’s a good read to start feeling better about your life and spreading the love. A read I’d recommend. But I must add, I’ve been working on The Magic book for the last month too. And it is incredibly good. If you liked The Secret I would totally recommend it. It’s a great way to really put some gratitude into your daily life, with daily exercises. And it’s awesome how it really works. 

Also, if that’s not enough and you liked everything about The Secret, I would also recommend you the book “The Science of Getting Rich”, which is the one that Rhonda received and inspired all The Secret series. It’s a very short read, you can find it free online (because it’s 100 years old!) and gets you to the point in a straightforward way. I’ll be rereading it, for sure!

Books that I did finish reading

Girl code

I had a bit of trouble getting hooked by this book at first, because I couldn’t align with the author’s voice or tone at first. But as I got further I started liking it more and more. It may not become my favourite book but it is inspirational and motivational for all women in business and will empower your dreams (which I’ll always be grateful for). Let me show you some of my favourite quotes – the ones that speak the most to me.

“You must find the place inside of you where everything is possible.”

“You must envision your world through the eyes of positivity and possibility. The moment you do that, you open up a world of endless abundance.”

“Her success is not your failure.”

Leave your mark

As I told you in the previous post, I skipped the first part, because it was mostly about how to get a job. Now, the social media chapters and branding are good stuff. It’s a nice read because it feels like a different way to learn about what to do and what not to do on social media, along with some stories and advice. Who knew it that it could be so entertaining and helpful!

Want more books for the girl boss in you?

Find more on my pinterest board here.

Also, you can subscribe to receive new posts like this. Thank you!

5 Books I want to read before Christmas, for girlbosses

Life in the Atelier, Sweet Home
books for christmas

Have you ever read an article of books recommendations of books that the critic haven’t yet read?

Well, lucky me, I’m just a designer and not a critic!

A post on books again… just because they’re one of my loves!

Well, it is for a few reasons in fact:  I enjoyed reading and learning this way since my early school years and because I need to do something to relax and avoid loosing my mind on the internet in these cosy too-cold-for-my-taste winters. Also, my boyfriend likes to watch an episode before sleeping and not of one my favourite series… so it’s perfect to have an engaging book to read at the same time.

So, one afternoon I went to dive into the deepness of the Internet to make a selection of some books. I had just finished reading #Girlboss by Sophia Amouroso so I started from there to find similar products. To do so, I usually go to goodreads or just amazon. There I look up for similar titles and themes or make a new search. If I find something that sound interesting I’ll add the book to my wishlist or want-to read list. That way, when I feel like buying a book I just have to go to those lists and shop, knowing exactly what I want.

For today’s selection, I chose mainly books written by women who happen to be entrepreneurs too.

 

My So-Called Freelance Life

A few pages in and I’m completely hooked up on this. The author has a clear and engaging voice with a nice sense of humour. I’m devouring it. This book is written to help any freelancer or wannabe in any industry. Even though, Michelle Goodman is a freelance writer (a fact usually present on books about x, you know, because they have to be written by someone… who usually happens to write). But it looks good, very good.

 

Girl Code

As the title says, a book for women entrepreneurs. The author started out writing a blog and from there published several books and became a coach. This book is still in the business side but with a focus on the mindset that will be useful for women in business.

“ it will teach you how to build confidence in yourself, reconnect with your “why,” eradicate jealousy, and ultimately learn the power of connection”

What else can I say? I’ve only read the introduction 😅

 

Leave your mark

I don’t know if you’ve heard about #Girlboss or read it, but if you do, this one is kind of similar… To where I’ve read. In the fashion industry, very focused on techniques and advice to get a job. In Girlboss it seemed that Amouroso would teach about how to make your own empire, but she more accurately advise on how to be and apply to become part of Nasty Gal, her business. In Leave your mark, the goal is not to get into a business in particular but more about landing your job.

Though, there is more to it. The author got some amazing results from using social media and she will share her secrets with you. So I’m skipping some chapters of how to land the job of your life (because I prefer freelancing and I’ve read enough about the standard way to get a job) and jumping into social media. More I can’t tell you, I’m on it, but I promise to make a follow up post or just update this one.( So keep your eyes peeled for it! ).

 

Design is a job

I must confess, looking at the outside, this one seems kind of boring. The foreword is by Erik Spiekerman so it kind of gives me some reference and hope. From this early part of the book I would like to share the following sentences :

“Clients need to understand that they’ve hired us to do something they are not good at. And that they need to pay us for our knowledge, skills, experience and, yes: attitude. ”  Erik Spiekerman

Getting to the index, I notice that it may not be a boring book about the fundamentals of design at all. In fact, is the “formal” guide to being a graphic designer in freelance mode. Will it share some new perspective on my job? I do expect it to do so, and specially, what the author tells in the introduction:

“You will have more confidence in yourself and a deeper understanding of your craft.” Mike Monteiro

 

The power

I know I know… This recommendation doesn’t go much on line with the other books… But it’s always good to get some help that motivates you and not just gives you advice. So a bit of self-help to make the path to solopreneur sweeter.

I’m sure you’ve heard about The Secret. I saw the movie when it came out and have rewatched it several times. I have read the last book, Hero, which I love. But have pending the Power, which I’ll be reading right away, and The Magic, which I’ll try to get for Christmas! 😉🎄 This book comes to be an extension and progression of The Secret, adding stories and knowledge.

What are some books in your want-to-read list? Let me know in the comments!

Also, check out this post (and this one) for more book recommendations


And if you liked the post, let me send you a recap of all links at the end of every month.


How to go away with experimenting in art and design

Life in the Atelier

experimenting in design

Creativity isn’t an easy friend. You know it and I’ve told you (here and here). It is important to be flexible in mind to be creative. But, how to do that? What does it really mean?

Let’s remember what creativity really is: to make connections and see relationships were others haven’t.  When we use creativity, it is usually using a process. We need a solution for a problem (may it be a painting, a design, whatever). To get there, you can go through a number of steps in which you recognise the problem, look for references, collect ideas, etc.

One of the methods to come up with solutions or creative ideas is …. (guess it…) EXPERIMENTATION! (that’s right, you knew it!) And it’s what I consider the funniest part of the process. Kind of difficult, not too serious, blurred rules… But the most rewarding and playful part. That’s why I needed to write this post: it’s not always easy to accept that you need time to go through the experimenting phase.

7 Reasons to do experiment in your creative process

1- To practice creativity and become better at it

We can’t think that we already are at the top of our abilities and just keep doing the same again and again. Experimenting will stretch your creative muscles and skills to reach new heights. Also, creativity is about making connections, and the only way to get better at it is practicing. You’ll get used at doing it and sooner you’ll be getting more original ideas.

2-  To find new ways to express yourself

We have a medium in which we are comfortable, we have a style that defines us and topics we like to talk about. Well, that’s ok and right but, what about adding something else? Our works may be new and top (or not) at some point, but that doesn’t mean they can change. Maybe one day you’ll need to make them different. Just for you, nor for your audience. Or maybe you feel something is missing. Experimenting will allow you to keep growing and finding those things to add ( or subtract) and will give you new tools or expand your comfort zone, so your goals could grow too.

3- Discover styles or techniques that fit you

When you have to experiment, you have to try new things. And you have to do some research to find those. You’ll come up with new information, medium, materials and exciting possibilities. You may even try new arts, hobbies and crafts that could help you in your current creative problems. You’ll find out about other artists and inspirations too that can help you see your work under another light. Remember that a style is never fully defined and finished.

4 – Find out new things to blend into your work

Experimenting could be part of a travel. Or maybe just a trip downstairs into the closet of the forgotten stuff. Stories are part of our lives and can live through the work we do. When we live new adventures, they can become part of the solution.

5 – Have fun for the sake of it

No explanation needed. Enjoy it? Then do it!

6 – Become the next trend

Ok, this is not 100% realistic. Not because you experiment you’ll become popular. But maybe you will. Better experiment and be yourself than to spend the rest of your life just copying those who are popular.

7- Differentiate yourself from the competition

As I was saying, not to go with the fashion can make you different, and at some point, some people will get tired of trends… And you’ll be shining in your corner of rarity. Be ready to sing your song.

Now that you know how good can it be for you to incorporate experimenting into your creative process, let’s find some ways to convince yourself (or others) that what you’re doing is for the best.

experimenting

How to go about it – experimenting in your problem-solving process:

1- Write an artist statement about it

Artist statements help the audience to understand why an artwork exists and which ideas, feelings or concepts is build from. If your experiments are going to be in plein air you may consider to mention what is their function in the series of artworks, why you do it and what that brings to your work.

2- Justify with reasonable arguments

You may not need to write an artist statement but just tell others and yourself why you are doing it. Just choose one of my 7 points and elaborate with your own words.

3- Relate it to an evolution of yourself

What happens inside, happens outside. If your are in a moment of your life when things are changing and you are evolving it won’t sound bad to link experimenting in your creative process with your own inner progress. You are learning about yourself, and before arriving to clear statements, you’ll need to try a bit of this and that.

4- Link to events happening around you, in the world

Sometimes it’s the outside that calls us to action or change. You can experiment in order to become more socially or environmentally conscious, to create awareness around a topic or to be of help to those around. New problems call for new solutions, and you’re seeking them.

5- Make it part of a series

You can design your own challenge and experiment in order to complete it. For example, I did one that consisted in painting a wave everyday. It didn’t matter the medium nor the final product. Doing projects like these, you can create more artwork, more defined series and learn a lot.

6- Use it for a personal or self-initiated project

Related to the one before, but this could be just one thing. You may decide that you want to incorporate pattern t-shirts in your shop. So you need to learn how to make patterns and which ones work best. This can very useful and productive, because you are learning and experimenting but you’re also using all that material in a meaningful way for your business.

7- Use it to promote yourself along with a shared event

This is another strategy to use your experiments in your business. Now that Christmas is coming, you may want to play around that theme in your unique way… and share it all over social media. Sure that will be noticed by people and reshared! Any event can be an excuse to experiment and make some work that will take you and your work a step further… and maybe closer to your ideal audience. So it deserves a shot, doesn’t it? 😉

· How do you keep your creativity on shape?

· What do you want to experiment with? Have you done any of the above?


For more posts like these, follow along or subscribe to the newsletter. Is coming out once a month or so, we don’t allow spam! 💪